Email marketing is a cost-effective way to promote your business and connect with your customers. It allows you to get up-to-date messages in front of people that have already subscribed to your business, whether it’s to update them that your doors are still open amidst COVID, promote a special offer, or remind them of an upcoming sale event. Not to mention, 99% of consumers check their email every day and 58% of them check it before doing anything else online. So why not take advantage of a platform they already use daily?
At EM Search Consulting we offer email marketing services to ensure your business stays top-of-mind when it matters most. We’ll work with you to build a targeted audience, customized templates, and personalized content. Check out these email marketing strategies we recommend:
- Newsletters: Newsletter-style emails can act as regular communication between you and your customers to keep them in the loop on product or service updates, educating them on relevant information regarding your business, and more.
- Drip Campaigns: Drip campaigns allow you reach customers based on specific interactions they had with your brand as a way to reduce missed lead opportunities – abandoning their shopping cart for example.
- Seasonal Campaigns: Seasonal emails allow you promote an upcoming event, sale, or promotion specific to the time of year. Use urgency in these email to encourage customers to act fast before they miss out.
Contact EMSC Today!
Reach out to your EMSC account manager or sales consultant today if you’re ready to get started with email marketing for your business.
