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ROI-Driven
Digital Marketing Agency for
Home Service Professionals

EMSC helps businesses grow through smarter search and campaigns that convert, specializing in industries where local visibility is everything. From HVAC, plumbing, electrical, and water treatment, plus legal, senior living, healthcare, and automotive.

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Over 32,300 contracted
keywords ranking on
the first page of Google

How do we generate leads for Home Service businesses?

EMSC is responsible for over 32,300 combined keywords ranking on the first page of Google for the businesses that hired us to improve their organic search keyword rankings and website visibility.

If you want to improve your rankings you must earn it. This is precisely what our tailored SEO programs accomplish: our work earns your website the ability to rise in ranking position and move into dominant positions on the first page of Google, Yahoo & Bing. And once we get you there, our work keeps you there.

Your competition will see your site climb in the rankings for profitable search queries and wonder what you did to pass them up on the first page of Google.

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Over 200 satisfied
clients covering many industries

What makes our Home Service SEO strategy different?

We don't just provide 'marketing'; we provide a growth engine for the trades. Whether you are an HVAC contractor looking to fill your shoulder season or a law firm needing high-intent case leads, our strategies are tailored to the specific unit economics of your industry. We understand that for home services, a lead at 10:00 PM on a Friday is just as vital as one on Tuesday morning.

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Google Premier
Partner Recognition

Why is a Google Premier Partner better for my ad spend?

Mastering Google AdWords is difficult and not for the feint of heart. However your AdWords program will be in expert hands at EMSC. Our performance excellence in Google AdWords has earned us the distinguished honor of being named a Google Premier Partner for the past nine year running. There are dozens of updates and changes to AdWords each year and only someone who stays on top of them can keep campaigns performing at the highest level.

EMSC achieves this. Every member of the EMSC Team is certified in Google AdWords and has advanced knowledge and training in AdWords so that your campaign is designed and executed in the most efficient way possible to deliver you a maximum return on your AdWords marketing budget.

Our team manages over $15 MILLION in ad spend annually, specifically optimizing for high-conversion keywords in the home services and legal sectors. This volume of data allows us to predict market trends and adjust your bids before the competition catches up.

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Unbiased Marketing Strategies
with YOUR Business in Mind

EM Search Consulting approaches each program with one question in mind: “What is best for the client?” Before we make any recommendations, we listen to your story and learn about your business.

We discover your pain points and specific goals and customize a program around what is most important to you. There is no product bias – we offer a full suite of digital marketing services, so we will implement whatever works best for your business. We are not an ‘SEO company”, or a “social media company” – we are an ROI company.

Our team features experienced experts in all things digital, so we will create and implement a strategy that is unique to your business and has one goal in mind: to achieve the results that best serve your needs.

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Completely Transparent Results

In order to make smart decisions, it is critical that a business owner is aware of the specific work being done on their behalf, as well as the concrete results of that work.

EM Search Consulting provides complete transparency for our clients so that you always know what results your marketing dollars are producing.

We offer customizable reporting and an online dashboard so you can review the aspects of your program that are most important to you.

Here are some important questions to consider with different digital marketing products:

  • Where was the site ranking before work began, and where is it ranking now?
  • How have these rankings affected traffic?
  • How many leads has this traffic generated? Which leads are attributed to which campaigns?
  • Do you have an accurate CPA for each segment of your advertising program?
  • Are you aware of the specific work that is being done on your behalf on a monthly basis?

EM Search Consulting utilizes data to inform our recommendations. By providing a transparent and unbiased view of your overall program, we are able to analyze each facet and offer insights as to which campaigns are producing the best results. We offer regular meetings to review reports and proactively bring new ideas for your business. Together, we will work to make sure that your marketing dollars are being maximized toward achieving your goals.

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Dedicated Account Managers

As a client of EM Search Consulting you will enjoy a dedicated Account Manager for your program. Our goal is to become an extension of your business. Your AM will learn about your business and provide you with excellent customer service, while also overseeing all projects associated with your account.

The account manager will serve as your primary point of contact - you will have their direct contact info (no automated 1-800 call centers for customer service) and they will be accessible and timely in their response to your needs.

Depending on the particular products involved with your program, you will also have a dedicated team of specialists (link to Meet the team) focused on executing the programs as effectively as possible. Our entire staff is Google Certified, so if your program includes Google Ads, you will have an experienced, certified specialists leading your campaign. Our content coordinators will consult with you so that we can learn what makes your business unique and that your own “voice” is reflected in your social media posts.

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We Are From Chicago
You Can Meet Us In Person!

Our Chicago-based techs have a thorough understanding of our city and the surrounding areas. We know that customers and buying patterns will vary across the many neighborhoods and towns of Chicagoland. Is your ideal customer a home owner in Naperville? Perhaps they are a millennial in Pilsen?

We can help you because we know the online landscape of this region. Unlike many “big box” companies, your program will never be farmed away to a remote location where the nuances of marketing in the Windy City will likely be lost.
Come visit us at our office at 330 N Ashland Avenue – we’d love to meet you!

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