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Digital Insights

Browse our collection of real digital marketing tips and insights, curated to help businesses grow.

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Bid Like a Pro with Automated Bidding

Let’s discuss an innovation that your business needs to more effectively compete in the Google advertising race: automated bidding. What is Automated...

Responding to Your Google Reviews

Any business that is hoping to attract new customers knows the importance of having a great rating online. Consumers who are looking...

Creating Ad Campaigns in a Variety of Languages

Engaging with your customers in their primary language helps to establish long term meaningful relationships. Writing content is an opportunity to show...

Email Marketing Made Simple

Email marketing is a cost-effective way to promote your business and connect with your customers. It allows you to get up-to-date messages...

The Value of Call-Only Ads

As the mobile landscape continues to expand, it is essential to cater your digital advertising efforts to a mobile format. When it...

The Many Benefits of Facebook Advertising

With 2.60 billion monthly active users, Facebook’s audience is hard for marketers to ignore. In March 2020 alone, Facebook reported 5.7 million...

Industries & COVID-19

Here at EM Search Consulting, we are closely monitoring our clients and how COVID-19 has affected them. In addition to our individual...

Is it Time to Ramp Up Your Marketing?

Although many businesses may be experiencing some uncertainties in the short-term, one thing all business owners can and should do now is...

$100 Million in Small Business Grants from Facebook!

To help boost small businesses negatively impacted by the current situation, Facebook announced earlier this week they will be giving away $100...

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