Digital Marketing
18th May 2021

Micro-Moments: How to Win the “I Want It Now” Moments

Andy Francis

What are micro-moments in marketing? Micro-moments are intent-rich moments where consumers turn to their smartphones and Google Search in order to satisfy an instant want. […]

TikTok Can Help Your Business
05th April 2021

Can TikTok Help Your Business?

Paige Rudd

If you haven’t heard of TikTok by now, it is an iOS and Android app that is used for creating and sharing short videos. This […]

marketing budget
25th November 2020

Determining a Smart Marketing Budget

Emma Wargolet

Business owners are often asking themselves how much to budget for marketing expenses. While the answer varies from business to business, there are a few […]

Automated Bidding
18th November 2020

Bid Like a Pro with Automated Bidding

Paige Rudd

Let’s discuss an innovation that your business needs to more effectively compete in the Google advertising race: automated bidding. What is Automated Bidding? Google’s automated […]

Responding to Your Google Reviews
16th September 2020

Responding to Your Google Reviews

Scott Ottersen

Any business that is hoping to attract new customers knows the importance of having a great rating online. Consumers who are looking for a product […]

25th August 2020

Creating Ad Campaigns in a Variety of Languages

Alicia Paravola

Engaging with your customers in their primary language helps to establish long term meaningful relationships. Writing content is an opportunity to show that you care […]

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