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Digital Marketing
10th April 2018

Social Media Marketing: What’s the Big Deal?

Jake Stuba

There are one million new active users on social media every day. In 2017 alone, there were 2.80 billion social media users worldwide, equivalent to […]

Call Tracking for Business
29th March 2018

The Importance of Call Tracking For Your Business

Jane Fleming

The Importance of Call Tracking For Your Business Online activity tracking is a staple for marketers and business owners in our current digital environment. When […]

Landing Page Performance
31st January 2018

Elements to Improve Landing Page Performance

Erin St. Clair

Your landing page should be focused on the intent of the ad your visitors click on to view more information. The style and design of […]

Google's Search Ranking Factors
28th December 2017

Lesser-Known Search Rank Factors

Jake Stuba

The Information Age, otherwise known as the Digital Age, has ushered in a new approach to marketing. Today, digital marketing has a strong foothold in […]

Directory Listing Scams
30th November 2017

3 Common PPC Mistakes Beginners Make

Taylor Zerger

At EM Search Consulting, we work with a number of small businesses who are either just getting started with PPC or who have little experience […]

Importance of Proper Reporting
25th October 2017

Importance of Proper Reporting

Emma Wargolet

When you hire a company for a service, you may get a regular report on your progress. This is common for many services, from investment […]

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